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March 2020

Expert Guide: How to Create a Social Media Marketing Strategy for Your Business – Think Expand Ltd.

Social media is here to stay! And if you’re a local business who is not using social media to grow your business, you’re falling behind. Over the last decade, many smart companies and organizations have learnt to create a social media marketing strategy for their business and seen the incredible power of social media in …

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Social Media Marketing for Nonprofits | Constant Contact

Last December, my neighbor’s dog, Mario, went missing during a wicked Nor’easter. This would be frightening for any pet owner, but for Mario, weighing in at 3 1/2 pounds soaking wet, the chances of him surviving the frigid weather in a neighborhood surrounded by busy streets seemed especially grim.  There was a frantic visit to …

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Creating a Social Media Marketing Strategy (for a team or one person marketing department!)

A s we’ve discussed before, we believe there are times when marketing can be handled in-house and you don’t hire a marketing agency. And in those instances, it’s important to have a strategy for all areas of marketing, including social media. But if you’re thinking: “I can’t create a real strategy with my small team!” …

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Guide to Your Law Firm’s Social Media Marketing in 2018

Your Law Firm’s Social Media – Everybody’s Talkin’  Everybody’s using Social Media. According to Mark Irvine from Wordstream, Facebook reaches 84% of the US population each month. That’s huge. In March, Mark told attendees at our Internet Bootcamp that there were 60 million Twitter users in the US. New data from Statista suggests the number …

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What To Look For In A Social Media Advertising Manager

When we ask prospective clients what their current/previous advertising managers do/did for them, they often cannot tell us the ins-and-outs of the services being offered. This is not good. In fact, it scares us every time. As a business owner, you need to be involved in every facet of your business. Even if you are …

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6 Red Flags in a Social Media Marketing Agency – e-clincher

You’re at the point when your business is gaining traction and you realize you need help marketing your brand on social media. Congratulations! But there’s a problem… You’re no marketing expert. You have no experience in scheduling posts, tracking metrics, driving website traffic, and converting leads. The entire social media process feels so overwhelming that …

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Start Using Social Media Marketing to Grow Your Business | Constant Contact

If you’re like nearly every other small business owner I’ve talked to, you know that social media marketing should be a part of your online marketing strategy, but you aren’t exactly sure where to go from there. Maybe you aren’t even sure what “social media marketing” means. And that’s ok! You’re not alone and most …

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5 ways to optimize the power of social media marketing | REM | Real Estate Magazine

The real estate industry at one time depended solely on old school, traditional means of marketing, including lots of cold calling, expensive flyer distribution, bus stop ads and billboards. It is safe to say that the real estate market is now online and relies profoundly on the power of social media marketing. A study from …

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Convincing and Converting Buyers Through Social Media Marketing

Social media has absolutely revolutionized the many ways that brands can market to potential buyers. Through the ability to reach vast numbers of people, exposure to new brands is now easier than ever. Brand communities give products and their makers a chance to cultivate dedicated audiences that help boost word-of-mouth, which, as we all know, …

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