What is SEO? 1/2
Hi,
It’s J.
I often get these questions,
“What should I do for SEO”
“Can I do it by myself?”
I’ve been studying SEO for a couple of years, so
I would like to give my own answer.
First of all, to be honest, it’s pretty hard to do SEO measures by yourself.
So I highly recommend you hire a professional.
But I will briefly explain only the outline,
otherwise, there is no point of you receiving this e-mail.
Also, I will explain,
“SEO measure that only you can do, and it’s easy.”
First, SEO stands for Search Engine Optimization.
When you search some keyword on Google,
some websites will be displayed at the top, but some are not.
For example
“鴨島 英会話” (Kamojima English Conversation)
So, if you search the keyword, our school will be displayed at the top as you can see in the picture attached.
To get your website displayed at the top,
it’s called “SEO measure”.
“So what should I do?”
Ok, there are two main things that you can do.
・ External measures
・ Internal measures
External measures
Backlinks are the key.
For example, when people put your website link on their websites or blogs, and SNS,
your website will be recognized as “a good website that people need”
and the possibility of getting a higher rank will increase.
Internal measures
There are two main things in Internal measures.
1. Write a description on the website to make it easier for users to understand.
If you are using WordPress, you are lucky.
Installing a plugin called, All in one SEO Pack and putting information following instructions should be enough for now.
* Free version gets enough job done.
See the videos below for how to do it ↓
English
https://youtu.be/gg-D6uLLPIU
Japanese
https://youtu.be/yYL3zQjgpcc
If you are like,
“What is WordPress?”
“What is a plugin?”
you should definitely hire a professional so that you can focus on your main work.
It takes time and effort to learn.
2. Write a blog
Choose a keyword and write a blog according to it.
That’s it.
I’ve explained it very simply.
But it’s getting a bit too long, so I will explain,
“SEO measure that only you can do, and it’s easy.”
in the next e-mail.
Hope you have a great evening!
J
