My name is Nick and I’m the founder (and solo bootstrapper) of SEOTesting.com.
This tool use to be called SanityCheck.io, but was rebuilt from scratch and re-positioned to focus on SEO testing.
It uses the data available from the Google Search Console API to generate its reports and test results.
There are two different testing options:
1, SEO tests that compare time periods either side of a change to calculate results.
2, Split tests that compare a test group of urls against a control group of urls.
As well as the SEO testing side of thing, there are reports for finding:
– pages that would benefit from context expansion
– new topic and sub-topic ideas to support existing pages
– click through rate optimization opportunities
– thin content
– keyword cannibalization
and lots more.
There are 3 groups of users who find SEOTesting.com really useful
SEO Agencies:
Using the testing framework to demonstrate ROI to clients and help grow retainers
Test site changes on sub-sections of a site, before an entire site rollout.
In-house SEO:
Using SEO testing to report to management monthly progress and work underway.
Content based affiliate sites:
Using the query based reports to come up with new content and sub-topic ideas.
Click through rate optimization for money based pages.
Please let me know if you have any questions or feedback in the comments.
