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SEO for Amazon & the Future of Non-Traditional Search | Industry News | Kevin Wiles

Industry News – SEO for Amazon & the Future of Non-Traditional Search

Will Amazon replace Google as the go-to search engine? Not yet. But the e-tailing giant has seen a dramatic rise in search volume in recent years. In 2015, Google accounted for 54 percent of product-focused searches, compared with 46 percent on Amazon.

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