Just like your sailboat’s not going anywhere fast without a sail, your content isn’t going to help you reach your goals if people can’t find it. And finding it might be harder than you think.
There are nearly 80,000 Google searches per second, so breaking through the noise can seem impossible. Only 9% of content actually sees organic traffic from search results, and nearly 70% of all clicks go to the first five organic search results.
So how can you compete in this race to the top of search results to make sure your target audience can find your content?
By thinking about SEO at every single stage of the content creation process.
Read the full article on Search Engine Watch to learn about how you can consider SEO and implement SEO strategies at every stage of the content creation process.