The COVID-19 pandemic has created a deep sense of uncertainty across all sectors of society. This has directly affected marketers, who need to stay on top of the latest trends affecting their customers. SEO and search have been the only way for marketers to keep pace with the daily disruptions. We can step back and …
20 Tips for Aligning SEO & PPC for Better Ecommerce Results Read More »
August 11, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson and Mike Allton, available August 25 via Entrepreneur Press. Pre-order now from Amazon | Barnes & Noble | Apple Books. Social media marketing is about much more …
3 Kinds of Social Media Marketing You Shouldn’t Ignore Read More »
Google’s Martin Splitt, and Rachel Costello of Builtvisibile, discuss common questions about canonicalization in the latest episode of SEO Mythbusting. Some of the busted myths include whether canonicalization is a signal or a directive, if it can be used as a redirect, site preference versus user preference, and more. Here’s a quick recap of each …
The newly updated WordPress 5.5 contains a feature that prevents rogue plugins from taking over WordPress sites. The change allows a WordPress site to check if a plugin is legitimate or not and to block it from updating if it is flagged as blocked from updating. WordPress Security Feature Unannounced This new feature didn’t get …
Hidden WordPress 5.5 Feature Blocks Rogue Plugins – Search Engine Journal Read More »
Shopify now has a new app that displays a site’s Google Web Vitals score. Improving the scores may help a site perform better. In 2021 the Web Vitals scores will become ranking factors. What is the Shopify Web Vitals App? The app provides Shopify shop merchants the ability to check their Web Vitals score and …
New Shopify Google Web Vitals App – Search Engine Journal Read More »
WordPress 5.5 is a major update. It has over 450 improvements and bug fixes. These are the major changes you should know about in plain English. Lazy Loading Perhaps the most exciting change to WordPress is the addition of native lazy loading. Native means that the feature is built-in. Lazy loading makes your site perform …
WordPress 5.5 – Easy Overview – Search Engine Journal Read More »
It is impossible to ignore that COVID-19 has completely upended the world we live in. Times are dramatically different now than they were just seven months ago. As we learn to live in this new reality, we must figure out how to adapt and overcome. This is especially true when it comes to how we …
Navigating Social Media Marketing During COVID-19 Read More »
We know, we know. Youâre sad that your fave K-drama (perhaps the best one youâve watched this year), Itâs Okay to Not Be Okay, has come to an end. We feel you because we canât get over it, too. While weâre sad to close the book on the story of Ko Mun-yeong (Seo Ye Ji) …
Seo Ye Ji’s Most Fabulous Designer Bags on “It’s Okay to Not Be Okay” Read More »
So, when tools come along that make the art of search engine optimization a little easier, we stand up and take notice. Social bookmarking sites are one type of tool that can have a big impact. Why? Because social sharing sites fuel one of the most important elements of SEO: links. Social bookmarking sites are …
130 Social Sharing Sites That Boost SEO & Drive Traffic Read More »
Food publishers have no trouble generating free traffic to their website portals through social media with appealing recipe titles and professional photography. In fact, most of the food publishers we know rely heavily on social media traffic because it’s easy to make something get passed around quickly if the recipe looks good. But garnering traffic …
Recipe SEO for Food Magazines: Don’t Make This Huge Mistake Read More »
