The buzz for social media is evident in today’s time. I think the scope offered to the brands for marketing their product online is the primary reason behind its growth.

While every new day is a novel challenge in the world of online marketing, social media has made things easier.

Especially, the different kinds of social media marketing tools have offered a better purview for reaching one’s target audience in a more convincing form.

Undeniably! With these tools, the marketers’ ability to engage with their audience in a creative way gets enhanced.

So why not have a brief discussion on a few of these super tools and get to learn about a few more of them to recharge your marketing efforts with improved performance.

Social media is not only about sharing posts. Unless your posts have that “X FACTOR” in it, its effectiveness gets reduced.

For an engaging post, the graphic design of the content has to be as alluring. Edition of images for creating stunning designs is an add-on to the aesthetics of the material. 

You can make use of Canva, a popular social media campaign tool that comprises of multiple fonts, colors, and templates for the creation of the attractive graphic design.

If you are a non-designer, you will consider yourself lucky to get through it. It has a user-friendly interface, and you can experiment by merely dragging and dropping the image elements in the desired place. 

In spite of so many tempting offerings for the users, it is free to use. Isn’t it cool?  

In spite of being free, these are as good as the sponsored ones. Overall! One of the best social media tools to explore.

That is what I love about this social media optimization tool.

Want to know what people are speaking about your brand, your product, you, or any other product or topics that are going viral? Social Mention will do it for you.

In short, it is a social search engine that crawls through user-generated content such as bookmarks, blogs, events, comments, news, or videos.

It brings everything in a single stream in a more organized way and contains top sites, hashtags, and keywords.

With the help of the user reaction, it measures the reach, response, and sentiments of the people and present before you.