With the New Year here, it’s time to give our predictions for music marketing strategies. Last year, Kohrey, Co-founder of Contrabrand Agency, was able to successfully predict the massive increase in Tik Toks popularity for new artists. But with that, he also made some incorrect predictions that involved long formatted content being more prevalent and Spotify playlist becoming obsolete.
Now Kohrey predicts shorter content becoming the new norm and new strategies transitioning from trend to standard.

Socials:
Tik Tok – @kohreydasavior – https://www.tiktok.com/@kohreydasavior
Instagram @kohreydasavior – https://www.instagram.com/kohreydasav…

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