It’s that time of year again when we begin the struggle to find the perfect costume to wear for Halloween! Here in the SEO team we have been brainstorming the many ideas of potential costumes; we’ve had zombies, vampires and of course the traditional bed sheet ghost. However gone are the days when we worried about monsters beneath the bed and ghouls behind the curtain, now we dread the creeping of a penguin on the SERP, the looming presence of no-follow links and double trouble duplicate content.
So here it is our top 10 SEO Halloween costume ideas:
(Please note: We do not guarantee the scariness of these costumes)
10. Hashtag
So nothing too scary here, but there’s no denying if you get hashtagging wrong it is a social fail ! Implement too many and you end up appearing spammy and annoying your followers – too few and you fail to reach a good size audience.
For this costume all you need to do is grab some cardboard, cut out a hashtag symbol, attach it to yourself and strut your stuff !
9. Spam
Spam is Google’s worse enemy and with it ours, whether it be spammy links, anchor text, keyword stuffing or invisible text, its a big no-no in SEO.
We’ve seen some great spam costumes, however our favourite has to be the all-round body tin ! This costume will take a lot of work however it will be worth it ! Plus even your non-internet savvy friends will see the funny side !
8. High-Cost Blogger
We’ve all encountered those Bloggers who are just in it for the money and fancy themselves the next Zoella, however in the majority of cases the value of the website just doesn’t pay off the cost of advertising.
For the costume think bling !
7. Algorithms
Think Google’s friendly algorithm animals and there are a fair few to choose between now; whether it be a Panda,Penguin, Hummingbird or a Pigeon, being hit by one of these guys is the nightmare of the SEO world.
6. Google Adwords
5. Duplicate Content
No one likes duplicate content (esp. Google), for this costume all you need is a twin or an awesome best friend to ‘duplicate’ your outfit to create this fashion faux pas but SEO costume masterpiece.
4. Link Ninja
3. Robot
2. Black Hat v. White Hat
1. Error 404
Error 404 – webpage not found? well in this instance it’s costume not found. By far the simplest of the costumes but our favourite. Grab a t-shirt and scribble on the error so everyone knows just why you’re not dressed in a bed sheet or covered in blood.
Hopefully we’ve given you some costume ideas for your Halloween parties, whether or not we are cool enough to carry it off is another matter…
Happy Halloween!
A member of the team since 2013 Hannah loves all things SEO, particularly Technical SEO. When she’s not developing new clients strategies and auditing websites Hannah can be found with gin and a ‘good’ book 🍸📚
SEO Team Leader & Account Manager