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Most SEOs Use 2-4 SEO Tools & Don’t Spend Much Software

Aleyda Solis posted a set of polls on Twitter asking SEOs about their SEO software and tools usage. In short, it seems like most SEOs use two to four tools and spend under $13,000 annually on those tools. I suspect most of those spend a heck of a lot less than $13,000.

The first question was what is your annual total budget for SEO tools:

SEOs, can you please answer a couple of questions? Let’s find out how much do we spend in SEO tools and how many paid tools we use!

1. What’s your *annual total budget* for SEO tools?

— Aleyda Solis (@aleyda)

The second question was how many paid SEO tools do you use:

2. Across how many SEO tools do you spend your annual budget in? (aka: How many *paid* tools do you use)

— Aleyda Solis (@aleyda)

Keep in mind, a lot of SEOs I know also build their own tools. But there are so many advanced and useful paid tools out there, so I am a bit surprised by the responses to these polls.

Forum discussion at Twitter.

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