Top Tips for Tiktok Marketing! | PRmoment.com

(Virtual Event)
Organiser:PRmoment Events
Cost:£30 + VAT early-bird £35 + VAT normal

Why attend: TikTok has quickly become the dominant media brand for the under 24 age group but what are the opportunities for brands on the platform? Find out at this event…

How it works: Please register via Eventbrite using the button below, you’ll be sent the log in details for the virtual event 48 hours before it starts. We’ll be hosting this webinar on Hopin.

Please note all attendees will be sent a recording of the presentations after the event.

4.00 pm

Intro and Welcome
Ben Smith, founder, PRmoment

TikTok Marketing Top Tips: Why TikTok makes people happy!
Jade Margiotta, Group Social Media Manager, Social

Tik Tok: An algorithm that rewards creativity

The three principles of TikTok marketing

Future Gazing: What ecommerce features are inbound on TikTok

The keys to discoverability on TikTok

Why TikTok is not longer purely a youth marketing channel

Why your business must take a human approach to TikTok

4.30 pm

How Pepsi are winning on TikTok
A conversation between Adam Clyne, ceo, Coolr (The Agency) and Aman Matharu, gobal director – digital transformation & marketing capability, PepsiCo (The Client)

Pepsi’s journey on TikTok

Why TikTok is an important channel for Pepsi

Why new ecommerce developments on TikTok have the potential to transform the potential of the channel for brands.

Josie Dougoud, senior account manager, The Romans

How TikTok has become more than just an entertainment platform – it’s an education platform

Why TikTok content doesn’t have to be overcomplicated or polished, authenticity is the key

How a micro-influencer campaign can have a big impact

How to this campaign on TikTok resulted in media coverage elsewhere

Simon Lucey, founder & MD, Hype Collective

How to recruit nano influencers at scale

How to identify the content that is working

How to shape the commercial partnership with nano influencers

Using a paid strategy to increase the reach of the organic content on TikTok

How to use TikTox’s analytics

This event is worth 20 points
towards the PRCA CPD

This content was originally published here.

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