By 2022, online videos will make up more than 82% of all consumer internet traffic. That’s a notable number, but what it says is that video is the future of online marketing. We live in a fast-paced world where people want to be entertained, share, and learn more than ever before, with video, it’s possible.
About 72% of customers would instead learn about a product or service by way of video. More customers want to see more video content from brands.