It was at MIT that Festinger, in his own words, "became, by fiat, a social psychologist, and immersed myself in the field with all its difficulties, vaguenesses, and challenges. He attended Boys High School in Brooklyn and was a very good student. You dislike the meat industry and feel that eating animals is inhumane. Within psychology, Festingers theory of cognitive dissonance has been heralded as revolutionizing the way social psychologists think about human behavior (Aronson, 1999). Festinger also made important contributions to the study of group behaviour, self-evaluation, and attitude change. 4 (1989): 263269. WebSocial comparison theory was first proposed by Leon Festinger in 1954 and states that individuals are continually evaluating themselves in order to assess their own standing on a wide range of characteristics. He was asked to conduct a study on how satisfied MIT students were with their on-campus housing. He would maintain these ideals for the rest of his life. The mode was readily accepted, as was the slider after adopting the majority view. Leons father, an embroidery manufacturer, had left Russia an atheist and a radical, and he remained faithful to these convictions throughout his life. For example, liking was simply a function of reward according to behaviorism, so greater reward would produce greater liking; Festinger and Carlsmiths experiment clearly demonstrated greater liking with lower reward, a result that required the acknowledgement of cognitive processes. Festinger, L. (1943b). WebLeon Festinger was an American social psychologist. Usually, a state of dissonance is induced by having individuals engage in an activity that conflicts with some undesirable behavior or attitude on their part. In this publication, Festinger used a set of formal propositions to explain the antecedent conditions and the consequences of comparing ones own attitudes and abilities to those of others. Information could be written, verbal, opinions, behavior, actions, feelings, objects, or anything else received from the external environment. ." Encyclopedia.com. Such pressures should be greater in attractive groups and increase as an issue becomes more relevant to a groups goals. It would not be until three years after completing his doctoral studies that Festinger immersed [himself] in the field [of social psychology] with all its difficulties, vaguenesses, and challenges (Festinger, 1980, p. 237). Although he was extremely intelligent, some of Festingers childhood friends described him as an aggressive, sometimes scathing critic. During his teenage years, he read psychologist Clark Hulls book entitled Hypnosis and Suggestibility and discovered a scientific field that still had questions to be answered.. SEE ALSO Aronson, Elliot; Attitudes; Cognitive Dissonance; Lewin, Kurt; Social Comparison. He published his paper on social comparison theory in 1954. They paid volunteers either one dollar or twenty dollars to lie about a boring task being fun. Retrieved from https://journals.sagepub.com/doi/abs/10.1111/j.1745-6924.2006.t01-3-.x?journalCode=ppsa. Interesting stories about famous people, biographies, humorous stories, photos and videos. In 1945 Festinger became assistant professor at the Research Center for Group Dynamics, which was then headed by Lewin, at the Massachusetts Institute of Technology (MIT). Festinger, L. (1943d). Wish, Expectation, and Group Performance as Factors Influencing Level of Aspiration. Journal of Abnormal and Social Psychology 37 (1942): 184200. '': Retrieved April 27, 2023 from Encyclopedia.com: https://www.encyclopedia.com/medicine/encyclopedias-almanacs-transcripts-and-maps/festinger-leon. Following Lewins lead, he conceived of the new methodology as a kind of experimental theatre, with cover stories, accomplices, and deception to control for confounding factors and to create a situation that was perceived as psychologically meaningful to the subject. But such carefully scripted laboratory experiments involving role-playing and clever stratagem became, ironically, precisely the point of contention among scientific psychologists: some claimed their effect was to turn laboratory psychology into games whose internal rules and logic bore little to no connection to reality. Festingers initial interest in social psychology was sparked by accident. To many, he rearticulated the relation between stimulus and response by focusing on what goes on between the two, looking at the relation and interactions among the contents of the life space (Heider, 1957, p. 207), and perhaps even proposing work that lies astride the junction of general psychology, the psychology of personality, and social psychology (Bruner, 1957, p. 153). Festinger, L. (1946). to form friendships with those living upstairs. Let us know if you have suggestions to improve this article (requires login). FAMpeople is your site which contains biographies of famous people of the past and present. Friendship processes.Thousand Oaks, CA: Sage Publications. Pressures toward uniformity of performance in groups. New York: Alfred A. Knopf, 1996. First, Festinger suggested that people are aware when our beliefs and our actions are inconsistent. Maybe you had a chicken sandwich, but you decide that eating chicken is okay, it's just cows you need to avoid. This is generally the most common way people reduce dissonance. Although a full explanation of his unusual intellectual trajectory is wanting, Festinger himself mused on the draw of certain questions on reaching a certain age: Older people have too much perspective on the past and, perhaps, too little patience with the future. Therefore, that information is unavailable for most Encyclopedia.com content. To Festinger, there was to these ideas a sense of creativity, newness and importance, along with a closeness between theory and data (p. 237). WebLeon Festinger (1919-1989) Leon Festinger was a 20th century psychologist who developed the theories of cognitive dissonance and social comparison. FAMpeople is your site which contains biographies of famous people of the past and present. On the basis of these messages, she predicted that a global flood would destroy the world on December 21, 1954. Perspectives on Psychological Science, 1(1), 88-94. escape(document.referrer)+((typeof(screen)=='undefined')? Gazzaniga, M. S. Leon Festinger: Lunch with Leon. Perspectives on Psychological Science 1, no. Schachter, S., Festinger, L., Willerman, B., & Hyman, R. (1961). The influence process in the presence of extreme deviates. Cognitive dissonance involves how the mind tries to make inconsistent information consistent. However, cult members would be saved by flying saucers that would take them to another planet. social psychology, cognitive dissonance, groups, communication, influence, social comparison and level of aspiration. ';h'+escape(document.title.substring(0,150))+';'+Math.random()+ This is usually accomplished by offering surveys on topics such as health, relationships, and personality characteristics. In 2002, the Review of General Psychology ranked Leon Festinger as the 5th most eminent psychologist of the 20th century. Some of Festingers papers are archived in the Bentley Historical Library at the University of Michigan, Ann Arbor. His work in social psychology focused on the impact of the social environment on the formation and change of attitudes, on processes of social comparison by which individuals evaluate their attitudes and abilities, and on the manner in which cognitive inconsistencies cause changes in attitudes and behaviors. For example, if someone decided never to eat candy bars because they are unhealthy, but then ate one with a friend, they might try to reduce their cognitive dissonance by deciding it is okay to a eat candy bar with friends. But this group actually did not change their attitude much, maintaining that it was boring. The original idea stemmed from his observation that people generally liked consistency in their daily lives. psychology, psychology of personality, social psychology. . Many people know that cigarettes cause cancer and other diseases, but nonetheless continue to smoke. CONTROVERSIES AND ALTERNATIVE MODELS. Usually, people will mentally alter the perceptions around their beliefs to accomplish this change. The results of their experiment demonstrated that inadequate external justification can lead to There are three landmark publications, each of which inspired research by many investigators. The significance of difference between means without reference to the frequency distribution function. As Festinger himself wryly reflected, technically my PhD is in child psychologyalthough I never saw a child (Patnoe, 1988, p. 252). Festinger was recognized in 1959 with the American Psychological Associations Distinguished Scientific Contribution Award for his theory and research on social behavior as arising from a thinking organism continually acting to bring order into his world (Boring, Cronbach, Crutchfield, et al., 1959, p. 784). WebLeon Festinger was born in Brooklyn, New York, on May 8, 1919. Basically, you're changing your perception of your action to reduce dissonance. People want to be slightly better than everyone else because the desire to be better or to improve is emphasized in Western cultures. ." Neither had one of social psychologys more recognized researchers studied social psychology, as Festinger often noted with similar irony: I had never had a course in social psychology. They gathered a group of male students at Stanford University as their participants. Festinger, L., & Maccoby, N. (1964). PracticalPie.com is a participant in the Amazon Associates Program. A study of rumor transition: Its origin and spread. . Pathogenic Protists Diseases & Examples | What are Diseases Caused by Protists? Some of the arguments that have been raised against it are: In social comparison theory, Festinger suggested that people compare themselves to similar others but he did not state the basis of that similarity. One adopted the majority view (i.e., the mode) from the beginning, another initially voiced a deviant view but over the course of the discussion adopted the consensual position (i.e., the slider), and a third (the deviate) maintained the opposing view. College students were asked to perform a series of repetitive menial tasks for a specified period of time. Updates? In 1943, Festinger married Mary Oliver Ballou, a pianist,"Deaths: Mary Ballou Festinger," 2006 with whom he had three children, Catherine, Richard, and Kurt.Schachter & Gazzaniga, 1989, p. 545 Festinger and Ballou were later divorced, and Festinger married Trudy Bradley, currently a professor of social work at New York University,Faculty Profile, n.d. in 1968.Schachter & Gazzaniga, 1989, p. 545, In 1945, Festinger joined Lewins newly formed Research Center for Group Dynamics at the Massachusetts Institute of Technology as an assistant professor. MASLOW, ABRAHAM The role of group belongingness in a voting situation. 'target="_blank">. When individuals become aware of a glaring inconsistency between their attitudes and actionsthat is, their own hypocrisythe resulting discomfort acts as a powerful motivator for behavior change. . In the 1950s in American psychology, social psychologist Leon Festinger developed the theory of cognitive dissonance. He is best known for his work A Theory of Cognitive Dissonance (1957), which inspired a great deal of creative research and caused the term cognitive dissonance to become a part of public discourse. Gruber, H., K. R. Hammond, and R. Jessor. Renowned social psychologist, Leon Festinger, and his research team (1954) became interested in this case and decided to infiltrate and study the group to see The groups prophetess, Dorothy Martin (alias Mrs. Keech), foretold of the world ending on 21 December 1954. Here, Festinger also contributed to the publication of the European Journal of Social Psychology. Foreword. (b. Brooklyn, New York, 8 May 1919; d. New York, New York, 11 February 1989).
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