February 2020

If you have social media marketing or design experience, you’re being invited to apply for work to encourage more visitors to Shaftesbury. The Town Council is altering its tourism approach as it aims to keep our town’s economy vibrant. “We’ve always had tourism as one of the key strategies within the council,” explained Shaftesbury Town […]

Social media can intimidate many small business owners – especially home improvement contractors. It can seem daunting when searching for where to begin marketing on social platforms. Congratulations on taking the first step – research. All social media marketing strategies should be planned and intentional.   If your business is not currently utilizing social media –

Too many businesses go into social media marketing on an ad hoc basis. They know they should do something about social media, but don’t really understand what they should do. Some firms just give access to the company’s social accounts to some junior staff members – merely because they are young, so should know all

Email marketing is arguably the best digital marketing channel with a reported return on investment of $38 per each #1 spent. Email newsletters and triggered emails are, unsurprisingly, widely popular techniques for engaging customers and making more sales, with the vast majority of eCommerce businesses relying on them every day. In addition to having a

In 2020 there are more than 3,8 billion social media users worldwide. That’s a 9,2% increase from last year and almost double the amount since 2015. As you can see in the image below, in the last couple of years the number of social media users increase by at least 9% every year. This year,

Everyone is talking about social media for churches. Small churches are trying to get on board and big churches are owning it. If you’re a small community church or if you’re a big religious organisation with multiple locations, you really should be using social media to promote your message. Why should churches use social media?

In previous years, emojis are too great of a social force to look through. They exist in each type of digital interaction, from Facebook to WhatsApp to Instagram. Now, did you realize that more than 90% of all internet users today make use of emojis? Your business can soar on the influence and popularity of

There are hundreds of strategies out there when it comes to marketing your brand using social media. These strategies encourage creating content, building a social media marketing calendar and orchestrating creative campaigns to keep your audience engaged. But when it comes to building a customer journey that takes potential customers who are hearing about your brand

As a millennial, social media has been around since I was in elementary school. Myspace was created when I was nine years old. YouTube was founded when I was 11. And Facebook became available to the public when I was 12. Although using social media has been a daily habit for me since I was